Segment by real behaviour
What they bought, when they last bought, what they looked at and never came back to. The segment updates itself as new data arrives.
Leads from your popups and on-site campaigns.
The contacts your OptiMonk popups capture arrive in Instasent as they're submitted. The whole point of a popup is speed, so this connector closes the gap: the welcome message can go out while the visitor is still on the page.
Real time
Receives new contacts in real time
An inbound webhook that accepts contacts in the OptiMonk format.
Triggers automations
Real-time events can start a flow the moment they arrive.
Feeds your segments
Use the contact data and the events to segment your audience.
OptiMonk does not bring a list of its own: it uses the Ingest API, so it can send any contact field and any event Instasent understands.
This one runs the other way round. Instasent creates the data source and hands you the credentials — project UID, secret token and data source ID — and you finish the connection inside OptiMonk.
You can create the Instasent side before you even have a OptiMonk account. The data source waits, and starts filling up when data arrives.
In Instasent, add OptiMonk and give the connection a name.
Copy the credentials Instasent shows you.
Install the Instasent app in OptiMonk and paste them there.
Data starts arriving as soon as OptiMonk sends the first one.
The step-by-step guide, the fields each connector maps and how consent is carried over live in our documentation. Read the setup guide
What they bought, when they last bought, what they looked at and never came back to. The segment updates itself as new data arrives.
Message a segment directly, with RCS where the phone supports it and SMS everywhere else.
An abandoned cart, a purchase, a form submission — the event arrives and the flow starts.
Iris reads the data these connectors bring in, answers questions about your audience and prepares the campaign. You're the one who sends it.
Marketing preferences are carried over with one rule: only an active opt-out becomes a refusal. Somebody who never said anything arrives with no preference set, not as a yes. It's the conservative reading, and it's the one that keeps you compliant.
Free to start, no card. The first sync runs on its own.